Wednesday, February 22, 2012

Hi Knights,

In case you missed it, here's a good article on creativity in the New Yorker called "Groupthink, the brainstorming myth," by Jonah Lehrer. There's a long section about the creativity that came out of MIT's  old Building 20.

http://www.newyorker.com/reporting/2012/01/30/120130fa_fact_lehrer


1 comment:

  1. thanks for posting! I think I was hearing about this, how, actually, no good idea ever came from a brainstorm? (what's a camel? a horse designed by a committee.)

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